Category

SEO
Web Designer Link in Your Footer? If you got a great face lift – does the plastic surgeon put a sign around your neck with his name & logo on it – and expect you to leave it there forever? Nope! You have your dream house built – do you allow your contractor (even though...
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Google says security should be so normal you don’t see it. But bad security should be in your face. Google is phasing out the green lock icon and “Secure” label next to URLs on Chrome — emphasizing that safe websites should be the norm. Right now, all HTTPS websites show that lock and label if...
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Optimize your Google My Business listing Many local businesses just claim their GMB listing and forget about it. What most businesses don’t realize is that there are a variety of other features Google gives you that you can use to optimize your Google My Business listing and several reasons why you should frequently check your...
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Claim your Google My Business listing To add your business information to Google Maps, Search, and other Google properties, you’ll need to create a Google My Business listing (or get access to one, if it already exists). Manage how your business information appears across Google, including Search and Maps, using Google My Business—for free. Step...
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Google Guaranteed
First Page Guaranteed? Many SEO companies sell their services to businesses on the basis that they “guarantee page one rankings”. The deal might be for a couple of keywords, or it might be for ten or more keywords depending on the price they’re charging, but the principle is the same – if they get you...
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Recently, Google discovered that locksmiths and plumbers in the San Francisco area were abusing home service ads. As a result, Google announced a new verification process that shows whether a company is “Google guaranteed” or not. This process will allow businesses to stand out and showcase their credibility in comparison to competitors who aren’t verified. Below you...
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improve google ranking
Follow these tips and watch your website rank higher and higher in search engine results. 1. Publish and Update Relevant Content Updated content is the top driver of your search engine rankings and there is no substitute for great content. Quality content created specifically for your intended user increases site traffic, which improves your site’s...
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Google My Business Descriptions are Back! We are excited that Google has decided to allow businesses to add and edit the Business Description.  This is an excellent opportunity for businesses to include SEO rich content directly into the Google Maps and Local listings. Back in 2016, Google removed the feature but now people are seeing it coming...
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Why should I optimize my site? Site optimization is essential to helping Google and other search engines rank your site.  If your site is poorly optimized, this can and will affect the following things: Your Search Engine Rankings Your microsite traffic The number of leads generated from potential clients The amount of Annual Premium you...
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How do I find the right Keyword??? It all begins with words typed into a search box. Keyword research is one of the most important, valuable, and high return activities in the search marketing field. Ranking for the right keywords can make or break your website. By researching your market’s keyword demand, you can not...
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